2
%
Lead generation without EDI
100
%
Lead generation with EDI
Only 2 % of website visitors convert to sales leads. The other 98 % vanish without a trace.
The problem
61 % of marketing executives say generating website traffic and sales leads is their foremost challenge.
61 % of marketing executives say generating website traffic and sales leads is their foremost challenge.
Benefits

Number fetishism
Alleged facts can obfuscate view on reality. Eko Data Intelligence reveals the names of your website visitors. The perspective on your data is broadly widened with information not available to you up to now.
Trip report of a ‘buyer journey’
These day the media is dominated by the farthest journey ever undertaken by human kind: the landing on the moon 50 years ago. We will depart on an allegedly much shorter journey that can have its pitfalls and problems, the ‘buyer journey’.
What pigs got to do with your marketing
Harmonizing marketing with economic cycles The ‘pork cycle‘ has become a regular term in economic science. It has been characterized by Arthur Hanau in his dissertation in agricultural science in 1927. It essentially describes that high market prices in a robust economy lead to increased…